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Adapted Quote by Arie de Geus

“Once a company has adapted to a new environment, it is no longer the organization it used to be; it has evolved. That is the essence of learning.” quote by Arie de Geus
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“Once a company has adapted to a new environment, it is no longer the organization it used to be; it has evolved. That is the essence of learning.”

Arie de Geus

About This Quote

Source Book: The Living Company, 1995

Adaptation transforms an organization’s identity; learning is the engine of evolution.

In simple terms: Learning changes the organization.

Key Takeaway

Foster continuous learning.

Themes

change learning evolution identity organization

Mood

inspirational strategic

Type

business philosophical

When to use this quote

  • corporate restructuring
  • innovation
  • culture building
  • strategic planning

Key Concepts

systems theory business strategy

Questions to Reflect On

  • What does learning mean for your team?
  • How can you preserve identity while evolving?
A Different Perspective

Change can erode core values if unmanaged.

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