Australia Quote by Angus Young
“When we were younger and first starting out in Australia, we found that we sold more records by word of mouth because we were playing the bars, clubs, and small places and building a following. And as we got bigger, we still relied a lot on word of mouth.”
About This Quote
Source Interview: Music Industry Talk, 1995
Describes grassroots promotion via word of mouth, showing its lasting value despite growth.
In simple terms: Word of mouth drives success.
Key Takeaway
Leverage personal networks for growth.
Themes
marketing
grassroots
growth
Mood
practical
optimistic
Type
business
motivational
When to use this quote
- startup promotion
- tour planning
- brand building
Key Concepts
viral
community building
Questions to Reflect On
- How can you sustain word‑of‑mouth in large markets?
- What modern tools complement it?
A Different Perspective
May not scale in digital age.
