Best Quote by Adam Braun
“While many in the social enterprise space often qualify themselves as 'non-profit,' these organizations should instead treat themselves as 'for-purpose.' These organizations should focus on their mission to create social good, while still treating themselves with the same commitment to rigor and discipline as the best for-profits.”
About This Quote
Social enterprises should view themselves as purpose‑driven businesses, embracing rigorous standards while pursuing social impact.
In simple terms: Treat mission‑focused groups like businesses, with discipline and rigor.
Apply business discipline to social missions.
Themes
Mood
Type
When to use this quote
- non‑profit startups
- social venture scaling
- impact investing
Key Concepts
Questions to Reflect On
- What metrics best capture both impact and efficiency?
- How to maintain mission focus under growth pressure?
Balancing profit‑like discipline with altruistic goals can be challenging.