We have a long way to go to understand that web analytics is a thinking man's tool, not a solution unto itself. On the bright side, 73% of those surveyed might still figure out that web analytics can help them… — Jim Sterne Copy Share Image
We have a long way to go to understand that web analytics is a thinking man's tool, not a solution unto itself. On the… — Jim Sterne Copy Share Image
People don't want the raw data, but instead want marketers to decipher the tech speak for them and present the valuable insights. — Jim Sterne Copy Share Image
Web analytics is a fire extinguisher. Your website is on fire and you're burning cash. — Jim Sterne Copy Share Image