A good novel doesn't just transcend the boundaries of its target market - it knows nothing about target markets. — Julianna Baggott Copy Share Image
“You must identify all your target markets. Then take careful aim at each.” — Jay Conrad Levinson Copy Share Image
“The sponsor’s primary goal is adding value to the target markets’ experiences with the event and with their brand.” — Kim Skildum-Reid Copy Share Image
“Retailers have much broader target markets than do brands, and need to appeal to all target groups to achieve volume.” — Greg Thain Copy Share Image