“For Massumi, affect is primary, non-conscious, asubjective or presubjective, asignifying, unqualified, and intensive; while emotion is derivative, conscious, qualified, and meaningful, a “content” that can be attributed to an already-constituted subject. Emotion is affect captured by a subject, or tamed…
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Steven Shaviro
More by Steven Shaviro
“For Massumi, affect is primary, non-conscious, asubjective or presubjective, asignifying, unqualified, and intensive; while emotion is derivative, conscious, qualified, and meaningful, a “content” that…
—
Steven Shaviro
![“[Walmart]s largest innovation consists in getting rid of the central Fordist principle of paying the workers enough so that they can afford to buy what they manufacture. Instead, WalMart has pioneered the inverse principle: paying the workers so little that they cannot afford to shop anywhere…” quote by Steven Shaviro](https://sms4smile.com/quotes/img-quotes/a97/steven-shaviro-67313_america_walmart-s-largest-innovation-consists-in_2384415.jpg)