The use of data for political purposes wasn't invented by Cambridge Analytica. It started when I was on the Obama campaign in 2007-2008. We invented social media strategy. — Brittany Kaiser Copy Share Image
The use of data for political purposes wasn't invented by Cambridge Analytica. — Brittany Kaiser Copy Share Image
In order to create predictive algorithms, you need to have a training set. So, that training set is created through our quantitative surveys. Those… — Brittany Kaiser Copy Share Image
Every time you work on a political campaign, half the people hate you. That's how it is. — Brittany Kaiser Copy Share Image
I was like: the narrative should be that the work that we did was never paid for so Leave.E.U., by not registering that we… — Brittany Kaiser Copy Share Image
Ukip had undertaken a survey on why people wanted to leave the E.U. or not, and they also had membership data. So we were… — Brittany Kaiser Copy Share Image
I wouldn't call myself a commitment-phobe, but someone who really likes to try everything to the point of wanting to do short-term projects, just… — Brittany Kaiser Copy Share Image
I've always had one completely nonaltruistic goal, which is to go to every country in the world. — Brittany Kaiser Copy Share Image
What if in a permission-based structure, you could decide if you wanted to provide value to advertisers or to political groups? Or, for instance,… — Brittany Kaiser Copy Share Image
The bigger a data set that you have, the more polls, the more surveys that you have that people undertake, the more accurate your… — Brittany Kaiser Copy Share Image
I felt like I'd spent many years making excuses for my executives and making excuses for political candidates I was representing and their views,… — Brittany Kaiser Copy Share Image
