“It seems wrong to call it “business.” It seems wrong to throw all those hectic days and sleepless nights, all those magnificent triumphs and desperate struggles, under that bland, generic banner: business. What we were doing felt like so much… — Phil Knight Copy Share Image
“I redefined winning, expanded it beyond my original definition of not losing, of merely staying alive. That was no longer enough to sustain me, or my company. We wanted, as all great businesses do, to create, to contribute, and we… — Phil Knight Copy Share Image
A shoe dog is somebody that really loves shoes, and that was me. I was a runner... that became important to me, and it's… — Phil Knight Copy Share Image
Dare to take chances, lest you leave your talent buried in the ground. — Phil Knight Copy Share Image
“what I knew that morning in March 1977 as we settled around the conference table. I wasn’t even sure how these guys reached us,… — Phil Knight Copy Share Image
“When you make something, when you improve something, when you deliver something, when you add some service or product to the lives of strangers… — Phil Knight Copy Share Image
“It’s possible that we were never closer, maybe because our relationship had been reduced to its primal essence. He was my dad, I was… — Phil Knight Copy Share Image
“Oneness—in some way, shape, or form, it’s what every person I’ve ever met has been seeking.” — Phil Knight Copy Share Image
We wanted Nike to be the world's best sports and fitness company. Once you say that, you have a focus. You don't end up… — Phil Knight Copy Share Image
“You tell yourself that you’re running toward some goal, chasing some rush, but really you run because the alternative, stopping, scares you to death.… — Phil Knight Copy Share Image
“I wanted to win. No, that’s not right. I simply didn’t want to lose. And” — Phil Knight Copy Share Image
