From a management standpoint, it is very important to know how to unleash people's inborn creativity. My concept is that anybody has creative ability, but very few people know how to use it. — Akio Morita Copy Share Image
(Japanese Government believes that if you have a big laboratory with all the latest equipment and good funding it will automatically lead to creativity.… — Akio Morita Copy Share Image
Our plan is to lead the public with new products rather than ask them what kind of products they want. — Akio Morita Copy Share Image
More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods. — Akio Morita Copy Share Image
Japanese people tend to be much better adjusted to the notion of work, any kind of work, as honorable. — Akio Morita Copy Share Image
In the United States businessmen often do not trust their colleagues. If you trust your colleague today, he may be your competitor tomorrow, because… — Akio Morita Copy Share Image
I knew we needed a weapon to break through to the US market, and it had to be something different, something that nobody else… — Akio Morita Copy Share Image
If we do our best and make efforts, a peaceful and great future will become ours without fail. Whether we succeed or not depends… — Akio Morita Copy Share Image
Management of an industrial company must be giving targets to the engineers constantly; that may be the most important job management has in dealing… — Akio Morita Copy Share Image
The remarkable thing about management is that a manager can go on for years making mistakes that nobody is aware of, which means that… — Akio Morita Copy Share Image
If you go through life convinced that your way is always best, all the new ideas in the world will pass you by. — Akio Morita Copy Share Image
