I remember when I played for Barcelona. They had never had a shirt sponsor in their entire history. Barca's first sponsor was UNICEF - and that link-up generated huge awareness for a worthy cause. When a club that is so… — Eidur Gudjohnsen Copy Share Image
You have every football fan, every kid in the world, with their eyes on the shirts of our biggest clubs every single day. A shirt sponsor is a strong message. — Eidur Gudjohnsen Copy Share Image