“Mirroring is a standard technique in sales to get exactly this effect. Here, the salesperson tries to copy the gestures, language, and facial expressions of his prospective client. If the buyer speaks very slowly and quietly, often scratching his head,… — Rolf Dobelli Copy Share Image
“A second, parallel explanation of why our mistakes are so persistent took shape in the late 1990s: Our brains are designed to reproduce rather… — Rolf Dobelli Copy Share Image
“A mathematician is afraid of flying due to the small risk of a terrorist attack. So, on every flight he takes a bomb with… — Rolf Dobelli Copy Share Image
“Trust your internal observations too much and too long, and you might be in for a very rude awakening. Second, we believe that our… — Rolf Dobelli Copy Share Image
“the typical response to scarcity is a lapse in clear thinking. Assess products and services solely on the basis of their price and benefits.… — Rolf Dobelli Copy Share Image
“The confirmation bias is alive and well in the business world. One example: An executive team decides on a new strategy. The team enthusiastically” — Rolf Dobelli Copy Share Image
If you spend fifteen minutes in a shopping mall, you will pass more people than our ancestors saw during their entire lifetimes. — Rolf Dobelli Copy Share Image
“In conclusion: Don’t cling to things. Consider your property something that the “universe” (whatever you believe this to be) has bestowed to you temporarily.… — Rolf Dobelli Copy Share Image
“The sunk cost fallacy is most dangerous when we have invested a lot of time, money, energy, or love in something. This investment becomes… — Rolf Dobelli Copy Share Image
“Our school system is largely geared toward the set-up: the emphasis on factual knowledge and certifications makes it seem like life is primarily about… — Rolf Dobelli Copy Share Image
“Wir sollten darauf achten, einer Erfahrung nur so viel Weisheit zu entnehmen, wie in ihr steckt - mehr nicht.” — Rolf Dobelli Copy Share Image
