Just as established products and brands need updating to stay alive and vibrant, you periodically need to refresh or reinvent yourself. — Mireille Guiliano Copy Share Image
Welcome to a new era of marketing and service in which your brand is defined by those who experience it. — Brian Solis Copy Share Image
We are not here to sell a parcel of boilers and vats, but the potentiality of growing rich beyond the dreams of… — Samuel Johnson Copy Share Image
THE LAW OF THE CONTRACTION: A brand becomes stronger when you narrow its focus. — Al Ries Copy Share Image
Stay true to your brand and true to your voice and audiences will respond to that authenticity with enthusiasm and passion. — Kevin Spacey Copy Share Image
Real-time marketing is already too late. Brands should focus on sparking conversation, not constantly reacting. — David Berkowitz Copy Share Image
“In a Church, user experience is the ultimate marketing and branding strategy. The experience is the product that leads to faith.” — Alin Sav Copy Share Image
You want to understand the smallest feature set customers will pay for in the first release. — Patrick Vlaskovits Copy Share Image
“set off a marketing frenzy, during which the heroine’s name was bestowed upon a hat, several shoe designs, candy, toothpaste, soap, a… — Harold Schechter Copy Share Image
Big businesses have always had a lot more voice. They can afford advertising; they can afford marketing. But for small businesses, being… — Sheryl Sandberg Copy Share Image
People think if you win the 'Bake Off' you walk straight into a big book deal and all of this but it… — John Whaite Copy Share Image
Managing an advertising agency isn't all beer and skittles. After fourteen years of it, I have come to the conclusion that the… — David Ogilvy Copy Share Image
“It’s like you said, it’s all about P.R. these days. Brand management. Social networking. The corporatization of our own experience. We’re all… — Adam Nevill Copy Share Image
The U.S. has dominated and continues to dominate the society and thus products and brands activating fear - and subsequently removing fear… — Martin Lindstrom Copy Share Image
Microsoft has built loyalty at the end-user level, including upper management, .. That works for a while in the early stages of… — Murphy J. Foster, Jr Copy Share Image
Advertising is, of course, important because advertise is the final design. It's the last layer that speaks to the customer, that tells… — Tom Ford Copy Share Image
Whenever there's active promotion on the part of somebody else, whenever I see somebody all dolled up for a fancy photograph and… — Steve Albini Copy Share Image
If you use your own name as your business brand, keep in mind that if you lose that brand, you have lost… — Patrick Cox Copy Share Image
Advertising is prima facie evidence that the man who pays believes that advertising is good. It has brought great results to others,… — Claude C. Hopkins Copy Share Image
Once you know the reason why - you've defined your white space of canvas on which you can paint and create a… — Martin Lindstrom Copy Share Image
If the Health Impact Fund were to be instituted, a single company would be in charge of a medical product all the… — Thomas Pogge Copy Share Image
That is the meaning of the Trump brand - being the boss who is so rich and so powerful he can do… — Naomi Klein Copy Share Image
We live in a world ruled by fictions of every kind - mass merchandising, advertising, politics conducted as a branch of advertising,… — J. G. Ballard Copy Share Image
Marketing today is much more like sailing than driving. Your boat is the brand. If you point your boat in the right… — Steve Rubel Copy Share Image
“When positioning a brand, aggressively avoid becoming a "me too" by assertively being a "who else?” — Crystal Black Davis Copy Share Image
I was working in a day job in marketing but I had my sights on doing an open-mic night. — Ellie Taylor Copy Share Image
I work hard, so I surround myself with people that work just as hard. It's important if you want to create a… — Damon Dash Copy Share Image
Social Media is much bigger than we give it credit for. It’s not just about PR or just about marketing. — Brian Solis Copy Share Image
If you do not care about your end user immensely, especially in the next few years, your brand will die. — Gary Vaynerchuk Copy Share Image
As soon as I did my first five minutes of stand-up I knew that I would rather be a failure at comedy… — Jimmy Carr Copy Share Image
Perhaps the most important marketing step any business can take is to discover a way to be different. — John Jantsch Copy Share Image
I would be too selfish if I said everyone should see my movies more than once. To say that would mean I'm… — Abbas Kiarostami Copy Share Image
If advertising is not an official or state art, it is nonetheless clearly art. — Michael Schudson Copy Share Image
People are not enjoying life because they're trying to be something or brand themselves. — Rashida Jones Copy Share Image
Engineers are really good at labeling and branding things. If we had named Kentucky Fried Chicken, it would have been Hot Dead… — Vinton Cerf Copy Share Image
Marketing is all about providing information that will heighten someone's anticipated and real pleasure. — Dan Ariely Copy Share Image
“An element of propaganda, of sales and marketing, always intervened between the inner and the outer person.” — Julian Barnes Copy Share Image
Ensure your employees understand what your brand stands for so they can be your first line of word-of-mouth advertising. — Simon Mainwaring Copy Share Image
The question is not 'Why advertise in realtime?' The question is, 'Who are the brands and businesses that are going to be… — Kimbal Musk Copy Share Image
People are not interested in your product or your business; they are interested in solving their own problems. — James Dillehay Copy Share Image
