Unless your campaign has a big idea, it will pass like a ship in the night. — David Ogilvy Copy Share Image
“Companies that cannot successfully answer what they do fail to then understand how they can continue to do it in the face… — David Amerland Copy Share Image
“For a consumer brand to succeed, it doesn’t just need technical excellence and value; it needs a prolonged superiority in mindspace and… — Greg Thain Copy Share Image
Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't have to advertise… — Will Rogers Copy Share Image
You can't fool all the people, not even most of the time. And people, once unfooled, talk about the experience. — Seth Godin Copy Share Image
Ray and I do not draw salaries, Any profits will be re-invested into marketing the music we believe in. — Steve Vai Copy Share Image
Brands started approaching me once I had 800,000 YouTube subscribers. Some girls were getting offers with only 300,000. — Manny MUA Copy Share Image
There are too many brands. You can start your own brand from your bedroom. It's a good thing and a bad thing. — Mark McNairy Copy Share Image
I do not regard advertising as entertainment or an art form, but as a medium of information. — David Ogilvy Copy Share Image
“As the wall between advertising and content erodes, the aptitude required to understand the functions and design of media content becomes more… — Matthew P. McAllister Copy Share Image
“The manufacturers’ old branding tools are now insufficient to win the battle of the value chain. In order to develop new, more… — Greg Thain Copy Share Image
Google is in a position where it doesn't even have to strive to become a hip, conscious choice. Brands are temporary fads.… — Douglas Rushkoff Copy Share Image
If you have trouble in your private life, who are you going to speak to? Not the new friend you made the… — Antoine Arnault Copy Share Image
There are times through the process that you just think, "Is this all worth it?" It's very, very difficult to get a… — Paul Wernick Copy Share Image
“Creating content as a cornerstone of your marketing allows you to truly place yourself in your customers’ shoes, to adopt their vantage… — Ann Handley Copy Share Image
I'm good at marketing myself through the columns. But compared to other people I know, as far as networking and pushing yourself… — Joel Stein Copy Share Image
When you look at sort of pop stardom now, some of these singers, it seems like the idea of them was created… — John Lloyd Young Copy Share Image
“The sales potential of generics was always going to be limited by their poor quality – imagined or real – when compared… — Greg Thain Copy Share Image
“Ultimately, brands are built by people who passionately believe in their brands. Indeed, many of the world’s best brands can be linked… — Alice M. Tybout Copy Share Image
The main purpose of advertising is to undermine markets. If you go to graduate school and you take a course in economics,… — Noam Chomsky Copy Share Image
“As in other industries, the recruitment process has become a lot easier (cheaper) for employers and a lot more expensive for would… — Malcolm Harris Copy Share Image
If I focused hard on getting a literary agent, and doing things like that, instead of designing my blog's header, I would… — Tao Lin Copy Share Image
Whether I build a character from the ground up or develop one, whether within my own copyright or in licensed work, I… — Karen Traviss Copy Share Image
“Their [girls] sexual energy, their evaluation of adolescent boys and other girls goes thwarted, deflected back upon the girls, unspoken, and their… — Naomi Wolf Copy Share Image
We lack an organization that will support fashion week. The five-day week shows a lack of vision and that we are not… — Franca Sozzani Copy Share Image
The best advertising should make you nervous about what you're not buying, — Mary Wells Lawrence Copy Share Image
Do not be embarrassed by your failures, learn from them and start again. — Richard Branson Copy Share Image