“You can kill the spell of identification just as easily as you can create it—if you lose the readers' sympathy for the… — James N. Frey Copy Share Image
“You only need two or three details to set the scene. More than that and you can lose the reader's interest.” — Marc Levy Copy Share Image
Every reader of your ad is interested, else he would not be a reader. You are dealing with someone willing to listen.… — Claude C. Hopkins Copy Share Image
You'll lose your reader if you are vague, not clear, and not present. We love details, personal connections, stories. — Natalie Goldberg Copy Share Image
I think there's a fine line between being so obtuse that you lose the reader completely, which is the intention for some… — Laurie Foos Copy Share Image
You can lose a reader in a blink of an eye. If a person is an engineer or chemist or an anthropologist… — Robert Caro Copy Share Image
