Avoid contradiction. Clear institutional identity helps give you the competitive edge. — Marty Sklar Copy Share Image
Give people plenty of opportunity to enjoy themselves by emphasizing ways that let people participate in the experience... — Marty Sklar Copy Share Image
Communicate with visual literacy - Make good use of all the non-verbal ways of communication - color, shape, form, texture. — Marty Sklar Copy Share Image
Avoid contradiction. Clear institutional identity helps give you the competitive edge. — Marty Sklar Copy Share Image
