I also like to use a sensational headline. Many people read blogs in aggregators, which generally show only the headline. So you have to give people a reason to click through. Blogs need to be real and personal. Reading it… — Fred Wilson Copy Share Image
Jay Abraham's client sent him $50,000 a month for a long time for writing one headline. That's what people who understand communication can do. — Eben Pagan Copy Share Image
