“Visual communication of any kind, whether persuasive or informative, from billboards to birth announcements, should be seen as the embodiment of form… — John Clifford Copy Share Image
“We tried to make the prosaic attractive without using the tired clichés of false glamour. You might say we tried to convey… — John Clifford Copy Share Image
“Less i snot necessarily more. Just enough is more." –Milton Glaser” — John Clifford Graphic Icons Visionaries Who Shaped Modern Graphic Design Copy Share Image
