The aim is to influence customers to use your product on their own, again and again without relying on overt calls to… — Nir Eyal Copy Share Image
“Make sure to pay attention to actionable vs. wishy-washy words your customers use. If they say, “I keep meaning to,” then they… — Product School Copy Share Image
Meet customers where they are; question how to make the tools customers use more valuable, — Jack Dorsey Copy Share Image