The goal, then, isn't to draw some positioning charts and announce that you have differentiated your product. No, the opportunity is to… — Seth Godin Copy Share Image
Competition validates you. It creates a category. It permits the sale to be this or that, not yes or no. — Seth Godin Copy Share Image
There are lots of good reasons to abandon a project. Having a little competition is not one of them. — Seth Godin Copy Share Image
The problem with holding a grudge is that your hands are then too full to hold onto anything else. It might be… — Seth Godin Copy Share Image
Copy, not from your industry, from others. You have to go where there is no competition. — Seth Godin Copy Share Image
Playing the game is a form of winning the game. In those competitions, we win by being resilient. — Seth Godin Copy Share Image
Most of your competition spend their days looking forward to those rare moments when everything goes right. Imagine how much leverage you… — Seth Godin Copy Share Image
The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to… — Seth Godin Copy Share Image
The best marketing strategy is to destroy your industry before your competition does. — Seth Godin Copy Share Image
...treasure what it means to do a day's work. It's our one and only chance to do something productive today, and it's… — Seth Godin Copy Share Image
“You weren't born to be a cog in the giant industrial machine. You were trained to become a cog. There's an alternative available to… — Seth Godin Copy Share Image
Forgive yourself for not being the richest, the thinnest, the tallest, the one with the best hair. Forgive yourself for not being the most… — Seth Godin Copy Share Image
Developing expertise or assets that are not easily copied is essential; otherwise you're just a middleman. — Seth Godin Copy Share Image
The next thing you do today will be the most important thing on your agenda, because, after all, you're doing it next. Well, perhaps… — Seth Godin Copy Share Image
I look at Starbucks, Howard Schultz has made many brilliant decisions, and one of the things that they did was they invented the third… — Seth Godin Copy Share Image
Be relentlessly generous, without focusing on when it will come back to you. — Seth Godin Copy Share Image
The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies. — Seth Godin Copy Share Image
Making an average pitch to average people, or having an average gala for average people isn't going to scale anymore. You've got to find… — Seth Godin Copy Share Image
Our job is to make change. Our job is to connect to people, to interact with them in a way that leaves them better… — Seth Godin Copy Share Image
“Life is actually far better than it is in the movies. And it takes longer.” — Seth Godin Copy Share Image
