“Identifying leader category “affinities”: Affinity means that when one product is purchased, then another is often purchased as well. This analysis helps determine the placement of these affinity categories to maximize their performance and improve flow throughout the store. Because… — Herb Sorensen Copy Share Image
“Teddy thought it over. "You know what the word 'affinity' means?" he asked turning to Nicholson. "I have a rough idea," Nicholson said dryly. "I have a very strong affinity for them. They're my parents, I mean, and we're all… — J.D. Salinger Copy Share Image