Advertising and content have always been bound together - in print, on television, and on the web. Sure, you can skip the ad - just flip the page, or press 'ffwd' on your DVR. But great advertising, as I've long… — John Battelle Copy Share Image
Users want relevant content as advertising. As a result, the distinction between advertising and content is going away. All that matters to a user is relevancy. — Shailesh Rao Copy Share Image
