Advertising Communicates Quotes by Lee Clow

Most ideas are a bit scary, and if an idea isn't scary, it's not an idea at all.

— Lee Clow

Throughout history, the technology always comes first. It's just technology for a while, until the day we artists inherit it.

— Lee Clow

[In 2011 on Steve Jobs] He was the most amazing person I have ever know. He was a genius. He was an innovator. He…

— Lee Clow

A thing that most creatives don't do well is that you've gotta learn to listen.

— Lee Clow

What I've always loved to do is build a brand that's so cool that you want to wear their T-shirt.

— Lee Clow

[In 2007] People's relationship with a brand is becoming a dialog, not a monolog.

— Lee Clow

I found my own way of doing things.

— Lee Clow

Managing brands is going to be more and more about trying to manage everything that your company does.

— Lee Clow

The only reason you should move to a new job is if you are not getting the opportunity to do what you want to…

— Lee Clow

TV spots are short. If you can't hold folks' attention for 20 seconds before revealing the brand, find another line of work.

— Lee Clow

Steve [Jobs] is unique. There aren't many clients that are like that. You have one guy that you really work for. That's very rare.

— Lee Clow

[In 2004 on being at TBWA Chiat Day for 30 years.] Different people are different in terms of the way they're made. I knew…

— Lee Clow