The premise and promise of Big Data is that there are no…
“The premise and promise of Big Data is that there are no stories, only patterns; that the human preference for story is aligned with the human tendency for error; and that only through dislocations in scale - the scale of sample size and of time - will truth emerge.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Big Data reveals truths through large-scale patterns, not through narrative; human bias prefers stories, leading to errors unless scale disrupts them.
In simple terms: Big Data shows truth via patterns, not stories.
Seek large-scale evidence over anecdotes.
Themes
Mood
Type
When to use this quote
- business strategy
- research design
- media reporting
- policy making
Key Concepts
Questions to Reflect On
- How can we guard against narrative bias?
- What scales are needed to reveal truth?
Patterns may be misinterpreted without proper context.