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I think Microsoft will have to change. I think that the…

“I think Microsoft will have to change. I think that the business of Microsoft, the company of Microsoft, is going to continue to succeed. But I think the business model of Microsoft is going to have to change.” quote by Tim O'Reilly
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“I think Microsoft will have to change. I think that the business of Microsoft, the company of Microsoft, is going to continue to succeed. But I think the business model of Microsoft is going to have to change.”

Tim O'Reilly

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Microsoft must evolve its business model to stay relevant, even though the company itself will persist.

In simple terms: Microsoft needs a new business model.

Key Takeaway

Adapt business strategies to changing markets.

Themes

business transformation technology innovation adaptation

Mood

strategic forward‑looking

Type

business technological

When to use this quote

  • product development
  • market analysis
  • leadership
  • investment
  • policy making

Key Concepts

strategy economics future studies

Questions to Reflect On

  • What new models could Microsoft adopt?
  • How can legacy strengths be leveraged?
A Different Perspective

Changing models may clash with existing corporate culture.

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