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Prototypes need to be testable, but they do not need to be…

“Prototypes need to be testable, but they do not need to be physical. Storyboards, scenarios, movies, and even improvised acting can produce highly successful prototypes—the more the better.” quote by Tim Brown
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““Prototypes need to be testable, but they do not need to be physical. Storyboards, scenarios, movies, and even improvised acting can produce highly successful prototypes—the more the better.””

Tim Brown

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Prototypes can be non‑physical—using storyboards, scenarios, videos, or improv acting—to explore ideas effectively.

In simple terms: Non‑physical prototypes help test ideas.

Key Takeaway

Use diverse media to prototype concepts.

Themes

design thinking innovation creativity communication iteration

Mood

creative practical

Type

strategic inspirational

When to use this quote

  • product development
  • marketing campaigns
  • education
  • software design

Key Concepts

visual storytelling role‑play scenario planning

Questions to Reflect On

  • How can you decide when a non‑physical prototype is sufficient?
  • What media best convey your concept?
A Different Perspective

Physical prototypes may still be needed for tactile feedback and feasibility testing.

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