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The sensory ratios that are being reinforced by the new…

“The sensory ratios that are being reinforced by the new electronic technology are like the sensory ratios that were in place fifteen thousand years ago. . . . Print imposes a condition on human mind which is now lifting.” quote by Terence McKenna
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“The sensory ratios that are being reinforced by the new electronic technology are like the sensory ratios that were in place fifteen thousand years ago. . . . Print imposes a condition on human mind which is now lifting.”

Terence McKenna

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

The speaker claims modern electronic media reshapes sensory experiences similarly to ancient print, altering cognition.

In simple terms: New tech changes how we perceive, like old printing did.

Key Takeaway

Adapt to evolving sensory influences.

Themes

technology media cognition culture history

Mood

analytical thoughtful

Type

philosophical media studies

When to use this quote

  • education
  • marketing
  • design
  • media consumption
  • policy making

Key Concepts

sensory perception media theory cognitive adaptation

Questions to Reflect On

  • How does digital media reshape thought?
  • What can we learn from historical media shifts?
A Different Perspective

It may oversimplify complex media effects.

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