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František Štorm has made a habit of infusing historical…

“František Štorm has made a habit of infusing historical styles with his own eccentric brand of expression. His Farao is a perfect example. Most modern interpretations of Clarendon and other Egyptians are somewhat cold and calculated. Štorm went back to their ancestors — the uneven, untamed type of…” quote by Stephen Coles
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““František Štorm has made a habit of infusing historical styles with his own eccentric brand of expression. His Farao is a perfect example. Most modern interpretations of Clarendon and other Egyptians are somewhat cold and calculated. Štorm went back to their ancestors — the uneven, untamed type of the 19th century — and celebrated its imperfections. Farao has exaggerated ball terminals and serifs, inconsistent contrast, and a potpourri of seemingly incompatible features. Yet it all comes together in a wonderful, sparkling typeface full of humor and life. This is Clarendon let loose.””

Stephen Coles

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Highlights Štorm’s reinterpretation of historic type, embracing imperfection for lively results.

In simple terms: Revives classic style with quirky, imperfect details.

Key Takeaway

Embrace flaws for creative vitality.

Themes

design history creativity

Mood

analytical enthusiastic

Type

analysis inspirational

When to use this quote

  • branding
  • graphic design
  • advertising
  • typeface selection

Key Concepts

typographic revival eccentric expression

Questions to Reflect On

  • How does imperfection enhance visual appeal?
  • When is tradition best preserved?
A Different Perspective

Risk of sacrificing readability for novelty.

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