Skip to content

In prêt-à-porter now we understandably need to make the…

“In prêt-à-porter now we understandably need to make the collection satisfy the big market more, so couture is extra special.” quote by Riccardo Tisci
Download Open image
“In prêt-à-porter now we understandably need to make the collection satisfy the big market more, so couture is extra special.”

Riccardo Tisci

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Couture remains exclusive while ready‑to‑wear targets mass market demand.

In simple terms: Couture is special; mass market is practical.

Key Takeaway

Balance exclusivity with accessibility.

Themes

fashion exclusivity mass market creativity

Mood

analytical creative

Type

fashion industry

When to use this quote

  • fashion shows
  • retail launches
  • brand collaborations

Key Concepts

Luxury branding consumer demand design strategy

Questions to Reflect On

  • How to keep couture relevance?
  • What defines “extra special” in fashion?
A Different Perspective

Potential dilution of brand identity.

★ ★ ★ ★ ★ No ratings yet

More by Riccardo Tisci

Explore all 106 Riccardo Tisci quotes

More Bigs quotes

Browse all 15,539 Bigs quotes