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I'm always looking to make something that didn't exist…

“I'm always looking to make something that didn't exist before, fumbling about in the dark, not just while making a collection. The search for something new is a constant in my everyday life. But constantly searching for something new is like looking for a well in a desert.” quote by Rei Kawakubo
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“I'm always looking to make something that didn't exist before, fumbling about in the dark, not just while making a collection. The search for something new is a constant in my everyday life. But constantly searching for something new is like looking for a well in a desert.”

Rei Kawakubo

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

The creator constantly seeks novel ideas, but endless pursuit can feel futile without direction.

In simple terms: Creating new things feels endless and sometimes pointless.

Key Takeaway

Balance novelty with purpose.

Themes

creativity innovation purpose exhaustion

Mood

reflective determined

Type

philosophical inspirational

When to use this quote

  • product development
  • artistic practice
  • R&D
  • personal projects

Key Concepts

design exploration sustainability

Questions to Reflect On

  • How do you decide which ideas to pursue?
  • What criteria define meaningful innovation?
A Different Perspective

Too much novelty seeking can lead to burnout and lack of focus.

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