Skip to content

The main reason we learn any habit, as Drs. Frederick…

“The main reason we learn any habit, as Drs. Frederick Kanfer and Jeanne Phillips tell us in Learning Foundations of Behavior Therapy, is that even a seemingly counterproductive habit like procrastination is immediately followed by some reward. Procrastination reduces tension by taking us away from…” quote by Neil A. Fiore
Download Open image
““The main reason we learn any habit, as Drs. Frederick Kanfer and Jeanne Phillips tell us in Learning Foundations of Behavior Therapy, is that even a seemingly counterproductive habit like procrastination is immediately followed by some reward. Procrastination reduces tension by taking us away from something we view as painful or threatening. The more painful work is for you, the more you will try to seek relief through avoidance or through involvement in more pleasurable activities. The more you feel that endless work deprives you of the pleasure of leisure time, the more you will avoid work.””

Neil A. Fiore

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Procrastination offers short‑term relief from discomfort, reinforcing avoidance despite long‑term costs.

In simple terms: Avoiding work feels good now, hurts later.

Key Takeaway

Identify and replace the reward with healthier relief.

Themes

productivity psychology habit avoidance

Mood

analytical pragmatic

Type

self‑help motivational

When to use this quote

  • work deadlines
  • study sessions
  • creative projects

Key Concepts

reinforcement theory self‑regulation

Questions to Reflect On

  • What immediate reward drives your avoidance?
  • How can you create a healthier shortcut?
A Different Perspective

Reward substitution can be hard to sustain.

★ ★ ★ ★ ★ No ratings yet

More by Neil A. Fiore

Explore all 15 Neil A. Fiore quotes

More Habits quotes

Browse all 12,567 Habits quotes