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Custom is custom: it is built of brass, boiler-iron…

“Custom is custom: it is built of brass, boiler-iron, granite; facts, reasonings, arguments have no more effect upon it than the idle winds have upon Gibraltar.” quote by Mark Twain
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“Custom is custom: it is built of brass, boiler-iron, granite; facts, reasonings, arguments have no more effect upon it than the idle winds have upon Gibraltar.”

Mark Twain

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Twain likens entrenched customs to immovable stone, suggesting that rational arguments have little impact on long‑standing traditions.

In simple terms: Customs resist logical persuasion.

Key Takeaway

Tradition outweighs reason.

Themes

tradition custom reason social inertia change

Mood

wry observational

Type

aphorism social commentary

When to use this quote

  • policy reform
  • organizational change
  • family traditions
  • public health campaigns

Key Concepts

cultural rigidity psychological resistance

Practical Applications

  • use storytelling to shift customs
  • pair facts with emotional narratives

Questions to Reflect On

  • Why do people cling to customs despite evidence?
  • What strategies can effectively challenge entrenched traditions?
A Different Perspective

Occasionally, rational evidence does reshape customs, especially when coupled with strong leadership.

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