The problem we encountered with Wave at Google was that we…
“The problem we encountered with Wave at Google was that we became very isolated from the rest of the company. And in the time that it took us to build Wave, the rest of the company changed direction. I think that has a lot to do with why the product failed.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
The quote reflects that isolation from the broader organization and misaligned timing contributed to Wave’s failure.
In simple terms: Isolation and timing hurt product success.
Stay connected with the wider team and market.
Themes
Mood
Type
When to use this quote
- team meetings
- cross‑functional syncs
- market research
- product pivots
Key Concepts
Questions to Reflect On
- How can teams avoid siloed development?
- What signals indicate misaligned timing?
Isolation can stifle innovation.