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It takes great salesmanship to convince a customer to buy…

“It takes great salesmanship to convince a customer to buy something from you that isn't built or isn't finished.” quote by Fred Wilson
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“It takes great salesmanship to convince a customer to buy something from you that isn't built or isn't finished.”

Fred Wilson

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Effective sales involve persuading customers to invest in unfinished or unbuilt products, highlighting the power of vision and trust.

In simple terms: Selling unfinished products relies on vision and trust.

Key Takeaway

Build trust to sell ideas before they exist.

Themes

sales trust vision innovation risk marketing

Mood

cautious inspirational

Type

business ethical

When to use this quote

  • startup pitches
  • product development
  • investment meetings
  • crowdfunding campaigns

Key Concepts

persuasion entrepreneurship

Questions to Reflect On

  • How can you maintain credibility when selling incomplete ideas?
  • What safeguards ensure promises are kept?
A Different Perspective

Risk of overpromising and damaging credibility.

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