I'm a big believer in the emotion of design, and the…
“I'm a big believer in the emotion of design, and the message that's sent before somebody begins to read, before they get the rest of the information; what is the emotional response they get to the product, to the story, to the painting - whatever it is.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Design should evoke emotion before any content is consumed, shaping perception of the product or story.
In simple terms: Design creates feeling first.
Prioritize emotional impact in design.
Themes
Mood
Type
When to use this quote
- branding
- website layout
- gallery exhibition
- advertising campaign
Key Concepts
Questions to Reflect On
- How does your design set the emotional tone?
- What feelings do you want your audience to experience?
Emotion can be misread, leading to unintended reactions.