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My base color is grey, not black, to allow for greater…

“My base color is grey, not black, to allow for greater contrast since color stands out more against grey than black. For my attention-grabbing color, I often use blue for a number of reasons: (1) I like it, (2) you avoid issues of colorblindness that we’ll discuss momentarily, and (3) it prints…” quote by Cole Nussbaumer Knaflic
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““My base color is grey, not black, to allow for greater contrast since color stands out more against grey than black. For my attention-grabbing color, I often use blue for a number of reasons: (1) I like it, (2) you avoid issues of colorblindness that we’ll discuss momentarily, and (3) it prints well in black-and-white. That said, blue is certainly not your only option (and you’ll see many examples where I deviate from my typical blue for various reasons).””

Cole Nussbaumer Knaflic

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Using a neutral grey background enhances visual contrast, while blue draws attention without causing accessibility issues; other colors can be used strategically.

In simple terms: Grey background improves contrast; blue highlights without accessibility problems.

Key Takeaway

Choose colors that balance visibility and accessibility.

Themes

design visual communication accessibility

Mood

analytical practical

Type

educational technical

When to use this quote

  • presentations
  • infographics
  • web dashboards
  • print media

Key Concepts

color theory contrast inclusive design

Questions to Reflect On

  • How might you adapt color choices for different audiences?
  • What alternatives could convey emphasis without blue?
A Different Perspective

Over‑reliance on a single color may limit visual variety.

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