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Wherever I'm going, I'll be there to apply the formula…

“Wherever I'm going, I'll be there to apply the formula. I'll keep the secret intact. It's simple arithmetic. It's a story problem. If a new car built by my company leaves Chicago traveling west at 60 miles per hour, and the rear differential locks up, and the car crashes and burns with everyone…” quote by Chuck Palahniuk
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““Wherever I'm going, I'll be there to apply the formula. I'll keep the secret intact. It's simple arithmetic. It's a story problem. If a new car built by my company leaves Chicago traveling west at 60 miles per hour, and the rear differential locks up, and the car crashes and burns with everyone trapped inside, does my company initiate a recall? You take the population of vehicles in the field (A) and multiple it by the probable rate of failure (B), then multiply the result by the average cost of an out-of-court settlement (C). A times B times C equals X. This is what it will cost if we don't initiate a recall. If X is greater than the cost of a recall, we recall the cars and no one gets hurt. If X is less than the cost of a recall, then we don't recall.””

Chuck Palahniuk

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

A cynical cost model treats human lives as numbers, suggesting recalls should be decided by cost‑benefit analysis rather than ethics.

In simple terms: Recall decisions reduced to arithmetic, ignoring moral value.

Key Takeaway

Consider ethical implications beyond pure cost.

Themes

ethics corporate responsibility risk management cost‑benefit analysis

Mood

critical provocative

Type

philosophical satirical

When to use this quote

  • automotive industry
  • regulatory bodies
  • corporate governance

Key Concepts

moral philosophy business ethics decision theory risk assessment public safety

Questions to Reflect On

  • Is it ever justifiable to prioritize profit over safety?
  • How should companies weigh ethical duties against financial costs?
A Different Perspective

Numbers cannot capture human suffering.

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