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Most people in a negotiation are driven by fear or by the…

“Most people in a negotiation are driven by fear or by the desire to avoid pain. Too few are driven by their actual goals.” quote by Chris Voss
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““Most people in a negotiation are driven by fear or by the desire to avoid pain. Too few are driven by their actual goals.””

Chris Voss

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Negotiations are often driven by fear or pain avoidance; focusing on true objectives yields better outcomes.

In simple terms: People negotiate from fear, not goals.

Key Takeaway

Identify and pursue genuine goals.

Themes

negotiation psychology goals

Mood

practical strategic

Type

advice motivational

When to use this quote

  • business deals
  • personal conflicts
  • mediations

Key Concepts

fear pain avoidance goal orientation

Questions to Reflect On

  • What are your real objectives in a negotiation?
  • How can you shift focus from fear to goals?
A Different Perspective

People may still act from fear despite awareness.

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