Skip to content

Our customers need to be satisfied that there is a…

“Our customers need to be satisfied that there is a price-value relationship that they feel great about.” quote by Bobby Kotick
Download Open image
“Our customers need to be satisfied that there is a price-value relationship that they feel great about.”

Bobby Kotick

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Customers must perceive that the product’s price matches its value, ensuring satisfaction and loyalty.

In simple terms: Customers need to feel they get good value for price.

Key Takeaway

Align pricing with perceived value.

Themes

pricing value perception customer satisfaction loyalty marketing

Mood

analytical strategic optimistic

Type

business marketing

When to use this quote

  • product launches
  • pricing strategy meetings
  • customer feedback sessions

Key Concepts

economics behavioral psychology brand trust

Questions to Reflect On

  • How do you measure perceived value?
  • What factors shift customers’ value expectations?
A Different Perspective

Value perception can be subjective and vary across markets.

★ ★ ★ ★ ★ No ratings yet

More by Bobby Kotick

Explore all 73 Bobby Kotick quotes

More Customer quotes

Browse all 9,257 Customer quotes