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What we are trying to do is to create a new business…

“What we are trying to do is to create a new business paradigm, simply showing that business can have a human face and a social conscience.” quote by Anita Roddick
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“What we are trying to do is to create a new business paradigm, simply showing that business can have a human face and a social conscience.”

Anita Roddick

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Advocates a business model that integrates empathy and social responsibility, challenging profit‑only focus.

In simple terms: Human‑centric, ethical commerce

Key Takeaway

Profit and purpose can coexist

Themes

Social responsibility Humanism Business ethics Innovation Leadership

Mood

Inspirational Optimistic

Type

Mission statement Vision

When to use this quote

  • Launching a socially‑focused startup
  • Rebranding a legacy company
  • Corporate social responsibility initiatives

Key Concepts

Stakeholder value Corporate culture Brand trust

Practical Applications

  • Designing purpose‑driven marketing
  • Developing ethical supply chains

Questions to Reflect On

  • How can a company measure social impact alongside profit?
  • What trade‑offs arise when prioritizing ethics?
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