“The thing is, If you try to market to everyone, then you successfully market to no one.” — Amber Hurdle Copy Share Image
“If your plan is not working, pivot. If it is working, do more of it!” — Amber Hurdle Copy Share Image
“Train your new employee properly. Sounds so obvious, and yet it often doesn’t happen.” — Amber Hurdle Copy Share Image
“Raise your hand if your calendar ever makes you feel the need for an oxygen mask!” — Amber Hurdle Copy Share Image
“Understanding who isn’t your ideal customer sometimes helps you better clarify who is.” — Amber Hurdle Copy Share Image
“Business is fluid and you can always improve and progress as your time and financial resources allow, and as your learning curve… — Amber Hurdle Copy Share Image
“Even if you delegate that responsibility, ultimately you are the one responsible for how your brand is portrayed.” — Amber Hurdle Copy Share Image
“If your culture is how you do business internally, your brand is what people believe about you externally.” — Amber Hurdle Copy Share Image
“You can’t be “it” for everyone. In fact, if you try to please everyone, you will please no one, especially yourself.” — Amber Hurdle Copy Share Image
“Make no mistake: if you want to make it as an entrepreneur, you simply can’t do it on your own. This is… — Amber Hurdle Copy Share Image
“With a strong personal brand, you become the only option in the eyes of your ideal customer.” — Amber Hurdle Copy Share Image
“Customer service has everything to do with consistency, systems, training, and the habits you and your team create.” — Amber Hurdle Copy Share Image
“Your brand is what your customers and potential customers think about you; your culture is who you say you are and how… — Amber Hurdle Copy Share Image
“Your ideal customer should be attracted to the brand that rests on the fabulous culture you created, but they don’t have to… — Amber Hurdle Copy Share Image
“The concept of “work-life balance” is a fleeting idea for a Bombshell. Instead, a focus on work-life success—where her time and energy… — Amber Hurdle Copy Share Image
“Be clear about what it is you do, and you will find it becomes clear who your competition is, how to market… — Amber Hurdle Copy Share Image
“Your mission statement, vision statement, core values, and service standards provide a clear focus for all while keeping your team humble and… — Amber Hurdle Copy Share Image
“To gain your share of the market, you must show how your company is different and how your culture produces a unique… — Amber Hurdle Copy Share Image
“A Bombshell wants it all, yet she is beginning to see she can’t have it all at once.” — Amber Hurdle Copy Share Image
“Treat your employees like you would want to be treated if you were an employee.” — Amber Hurdle Copy Share Image
“You’ve got to get your team to not only understand your company brand, but also to understand their personal brand.” — Amber Hurdle Copy Share Image
“Service standards create the standard of expectation that you and all team members follow when interacting with customers.” — Amber Hurdle Copy Share Image
“I call dealing with your calendar the “calendar boogie” because you seriously have to dance around to pull it all together.” — Amber Hurdle Copy Share Image
“Never take lightly that becoming an employer puts another person’s ability to provide for their life in your hands.” — Amber Hurdle Copy Share Image
“Batching or “bucketing” your tasks is ripping the Band- Aid off whenever you have to deal with ongoing activities.” — Amber Hurdle Copy Share Image
“Exceptional customer service proactively manages your brand and reactively can turn upset customers into raving fans based on how you handled their… — Amber Hurdle Copy Share Image
“Your company culture is the internal foundation on which everything in your business builds.” — Amber Hurdle Copy Share Image
“You want to be able to say, for example, “I will know I am successful if these three things happen.” — Amber Hurdle Copy Share Image
“Only you can create bold goals that attract success for your business as you use your God-given gifts to serve others.” — Amber Hurdle Copy Share Image
“A Bombshell’s constant struggle is living up to her God given potential while also battling in her mind the difference between her… — Amber Hurdle Copy Share Image
“Your company culture is made up of the family rules of your business that establish consistent expectations among all.” — Amber Hurdle Copy Share Image
“Do your best in the day, for the day, and then work on tomorrow when it comes. Show yourself grace and laugh… — Amber Hurdle Copy Share Image
“Creating a plan to bring in more business in a way that does not ultimately support your annual goals is fighting against… — Amber Hurdle Copy Share Image
“If you cannot tie your marketing efforts to actual dollars that the electric company will accept, it’s time to adjust your plan.” — Amber Hurdle Copy Share Image
“To set yourself up for success, you need to be real about what you can commit to consistently.” — Amber Hurdle Copy Share Image
“I’ve always said we can’t all experience everything, but we can all learn from each other’s experiences, making learning curves shorter and pitfalls avoidable.” — Amber Hurdle Copy Share
“Good influences are positive, and they see the good in even bad situations.” — Amber Hurdle Copy Share
“I call dealing with your calendar the “calendar boogie” because you seriously have to dance around to pull it all together.” — Amber Hurdle Copy Share
“Plan B” is nonsense. Successful people come up with plans A, B, C, D . . . all the way to Z. That’s how… — Amber Hurdle Copy Share
“Make no mistake: if you want to make it as an entrepreneur, you simply can’t do it on your own. This is a nonnegotiable!” — Amber Hurdle Copy Share
“Sorry, Sister. You're not “normal.” You're exceptional. You're a Bombshell. If this was easy, everyone would be a successful business owner.” — Amber Hurdle Copy Share
“A plan is not putting you in a box and forcing you to stay there. A plan is a guide to keep you on… — Amber Hurdle Copy Share
“Business is fluid and you can always improve and progress as your time and financial resources allow, and as your learning curve shortens.” — Amber Hurdle Copy Share
“Much to the confusion of small-minded people, confidence does not equate arrogance.” — Amber Hurdle Copy Share
“Never take lightly that becoming an employer puts another person’s ability to provide for their life in your hands.” — Amber Hurdle Copy Share
“While a mission statement speaks to why a company exists, a vision statement communicates what you want to accomplish in the future.” — Amber Hurdle Copy Share
“Treat your employees like you would want to be treated if you were an employee.” — Amber Hurdle Copy Share
“Because I started investing in wiser relationships, I am now an absurdly wealthy woman—if blessings, fulfillment & joy are measured as wealth.” — Amber Hurdle Copy Share
