Market-driven design builds the success of the product's marketing into the product itself. — Seth Godin Copy Share Image
The innovator creates a business where they are making money, even when they sleep. — Seth Godin Copy Share Image
The first rule of doing work that matters: Go to work on a regular basis. — Seth Godin Copy Share Image
If you want customers to hear about you, make something worth talking about. — Seth Godin Copy Share Image
Anxiety is practising failure in advance. Anxiety is needless and imaginary. It's fear about fear, fear that means nothing. — Seth Godin Copy Share Image
The universal truth is beyond question-the only people who excel are those who have decided to do so. — Seth Godin Copy Share Image
Getting picked is fine if it happens to you. But it's not a plan. It's a version of waiting and hoping. — Seth Godin Copy Share Image
If you are deliberately trying to create a future that feels safe, you will willfully ignore the future that is likely. — Seth Godin Copy Share Image
The largest enemy of change isn't 'no', it's 'not yet' - that is the easiest way to forestall change. — Seth Godin Copy Share Image
You dont need to convince everyone. All you need to do is motivate people who choose to follow you. — Seth Godin Copy Share Image
After you produce you can select. you can curate. you can censor. But for now, have bad ideas, lots and lots of… — Seth Godin Copy Share Image
You can't fool all the people, not even most of the time. And people, once unfooled, talk about the experience. — Seth Godin Copy Share Image
“You weren't born to be a cog in the giant industrial machine. You were trained to become a cog. There's an alternative available to… — Seth Godin Copy Share
Forgive yourself for not being the richest, the thinnest, the tallest, the one with the best hair. Forgive yourself for not being the most… — Seth Godin Copy Share
Developing expertise or assets that are not easily copied is essential; otherwise you're just a middleman. — Seth Godin Copy Share
The next thing you do today will be the most important thing on your agenda, because, after all, you're doing it next. Well, perhaps… — Seth Godin Copy Share
I look at Starbucks, Howard Schultz has made many brilliant decisions, and one of the things that they did was they invented the third… — Seth Godin Copy Share
The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies. — Seth Godin Copy Share
Making an average pitch to average people, or having an average gala for average people isn't going to scale anymore. You've got to find… — Seth Godin Copy Share
Our job is to make change. Our job is to connect to people, to interact with them in a way that leaves them better… — Seth Godin Copy Share
I don't think there's a shortage of remarkable ideas. I think your business has plenty of great opportunities to do great things. Nope, what's… — Seth Godin Copy Share
The mirror we hold up to the person next to us is one of the most important pictures she will ever see. — Seth Godin Copy Share
If you're a marketer who doesn't know how to invent, design, influence, adapt, and ultimately discard products, then you're no longer a marketer. You're… — Seth Godin Copy Share
