Michael Jordan and Tiger Woods are really part of a very big advertising program, and the fact that they make so much… — Phil Knight Copy Share Image
The real success story of branding in recent decades has been the way in which companies have used their brands to turn… — Simon Anholt Copy Share Image
You can trace a through-line from the eighties to the present, and in retrospect Trump was always one of the minor avatars… — McKenzie Wark Copy Share Image
“Build a name. Personal branding is all about name building. I don’t just mean alphabetical name, but a name that can be… — Israelmore Ayivor Copy Share Image
Personal branding is about managing your name - even if you don't own a business - in a world of misinformation, disinformation,… — Tim Ferriss Copy Share Image
“How can you stand apart from the herd? How can you start to be noticed so people will remember you? How can… — Susan C. Young Copy Share Image
Spinning out of my neuromarketing work where, based on scanning the brains of 2,000 respondents' brains using fMRI, we learned that there's… — Martin Lindstrom Copy Share Image
“The times, they are a-changing! What was once defined by tradition, respect, and custom has evolved into a relaxed and casual society.… — Susan C. Young Copy Share Image
“Brands have to reduce perceived risk else a generic product will do. It should have an acquired power to influence market. Finally,… — Abraham Varghese Copy Share Image
Imagine if someone like John Lennon or Bob Marley, Sid Vicious, Picasso, whomever, were doing their work, and some corporation, some CEO,… — Madonna Ciccone Copy Share Image
“Branding is a lot of things, but one thing it's not is soft. When you brand, rebrand or brand-diggity, ask yourself one… — Richie Norton Copy Share Image
“Do not hide, duck or cover when you are asked to give an answer or information that someone is not going to… — Loren Weisman Copy Share Image
By far, the most determining factor of any brand is the product or the service the company produces. Branding companies have very… — Stefan Sagmeister Copy Share Image
Too many companies want their brands to reflect some idealised, perfected image of themselves. As a consequence, their brands acquire no texture,… — Richard Branson Copy Share Image
Company naming is a key part of the branding process, but it's subject to contrasting tastes and an illiquid domain name market… — David Cohen Copy Share Image
From a branding standpoint, the show represents only a fraction of our business, and the impact you actually have on the consumer… — Marco Bizzarri Copy Share Image
“Nodding your head, saying yeah, yeah and pretending to know things you don't is right up there with one of the worst… — Loren Weisman Copy Share Image
“Whether you like it or not, you are branding yourself. The concern is whether the brand is a positive one or not.… — Israelmore Ayivor Copy Share Image
“Personal branding is more important today than ever. Today is today, right? If today is tomorrow, and it soon will be, then… — Jarod Kintz Copy Share Image
Service Over the years, the number one driver of our growth at Zappos has been repeat customers and word of mouth. Our… — Tony Hsieh Copy Share Image
“Everyone is either building an audience or being an audience these days. Someone, somewhere in the world is thinking up content that… — Laura Busche Copy Share Image
“Your mission statement, vision statement, core values, and service standards provide a clear focus for all while keeping your team humble and… — Amber Hurdle Copy Share Image
“Become a thought leader by taking an idea, belief, or process and turning it inside-out and upside-down. Bust beyond the box and… — Susan C. Young Copy Share Image
Branding says a lot about luxury and about exclusion and about the choices that manufacturers make, but I think that what society… — Kehinde Wiley Copy Share Image
“How you accessorize your wardrobe can transform the plainest outfit into a dazzling, unforgettable impression. It can be the mark of your… — Susan C. Young Copy Share Image
“Sharing pictures of yourself in front of houses you don’t own, standing by cars you don’t drive, and holding money that isn’t… — Loren T Weisman Copy Share Image
Nowadays, if you're a great artist, you don't have to leave the house, which is a really big difference. You're closer to… — Russell Simmons Copy Share Image
I'm a big fan of Kiss. Gene Simmons, he's all into marketing and branding. You name it, there's some type of product… — Gabriel Iglesias Copy Share Image
“The first thing others see is YOU—not your resume, background, or credentials. A picture is truly worth a thousand words and how… — Susan C. Young Copy Share Image
“Since nothing stays the same, the great news is that, at any moment, you have the ability and power to move the… — Susan C. Young Copy Share Image
“Dressing appropriately in one venue may be highly inappropriate in another. Yet every day we see a lack of modesty and taste,… — Susan C. Young Copy Share Image
“People will form impressions, assumptions, opinions, and judgments all within a few short seconds. To make a favorable first impression and make… — Susan C. Young Copy Share Image
Hello Kitty is an icon that doesn't stand for anything at all. Hello Kitty never has been, and never will be, anything.… — Tom Sachs Copy Share Image
“Color is one of the most important and distinctive elements in enhancing your image. Wearing the colors which are best matched to… — Susan C. Young Copy Share Image
“All the drive in the world is worthless if you are driving yourself off a cliff. Match the motivation, determination and drive… — Loren Weisman Copy Share Image
“Ain’t nobody gonna separate from their cold hard cash unless they have an unresolved problem, so if you want to make money,… — Amber Hurdle Copy Share Image
“Focus groups for business projects are kind of the same. In this, you are going to collect data from a group of… — Pooja Agnihotri Copy Share Image
I think any branding for me is band-related. It's really weird to get used to the exposure, because I am a naturally… — Nate Ruess Copy Share Image
Branding adds spirit and a soul to what would otherwise be a robotic, automated, generic price-value proposition. If branding is ultimately about… — David A. Aaker Copy Share Image
“When you resolve to live a healthier life, you will feel better, look better, and make a better impression on everyone you… — Susan C. Young Copy Share Image
