Export Quote by William Cornelius Van Horne
“If we can't export the scenery, we'll import the tourists.”
About This Quote
If a destination can't be exported, attract visitors to experience it locally.
In simple terms: Bring tourists instead of exporting scenery.
Key Takeaway
Promote local experiences to draw visitors.
Themes
tourism
economics
innovation
Mood
optimistic
strategic
Type
advice
inspirational
When to use this quote
- city planning
- marketing
- event hosting
- infrastructure
Key Concepts
regional development
experience economy
Questions to Reflect On
- What unique experiences can you offer?
- How to sustain tourism long term?
A Different Perspective
Relying solely on tourism can be fragile.
