"Transformation is the shift of the principle which……" — Werner Erhard

"Transformation is the shift of the principle which orients the person’s life, which is ordinarily the principle of gaining satisfaction. Essentially what organizes life for most of  us is an attempt to gratify our needs; our psychological needs, our material needs, our personal needs … Individuals transform when there’s a shift in the principle which orients their life from one of gaining satisfaction to one of expressing the satisfaction they’ve already got..."

Werner Erhard

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