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Around Quote by Ursula Burns

“If you go to Norway, Finland, Russia or Australia, youll see Xerox or Fuji-Xerox people, not just the name on the door. We have human beings who live and work and serve customers everywhere around the globe.” quote by Ursula Burns
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“If you go to Norway, Finland, Russia or Australia, youll see Xerox or Fuji-Xerox people, not just the name on the door. We have human beings who live and work and serve customers everywhere around the globe.”

Ursula Burns

About This Quote

Source Interview: Fortune Magazine, 2015

Global companies operate through diverse teams worldwide, not just a brand name.

In simple terms: People worldwide run global brands.

Key Takeaway

Recognize the human network behind brands.

Themes

globalization diversity leadership

Mood

reflective inspirational

Type

business leadership

When to use this quote

  • supply chain management
  • customer service
  • international expansion
  • HR strategy

Key Concepts

organizational culture brand perception

Questions to Reflect On

  • How do you value the people behind a brand?
  • What practices support global teamwork?
A Different Perspective

Focusing only on brand can overlook employee contributions.

3.3 out of 5 (10 ratings)

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