Any Quote by Tim Schafer
“Publishers are very risk-averse, so they lean towards licenses and sequels. But the fact is that even those are not guaranteed hits. So, if 'playing it safe' does not guarantee hits, they might as well leave it up to the really creative, risk-taking people, because they couldn't do any worse.”
About This Quote
Source Interview: Game Development Talk, 2020
Publishers avoid risk, but even safe choices aren't guaranteed; creative risk-takers should lead.
In simple terms: Safe publishing isn’t always successful; bold creators may succeed.
Give creative risks more freedom.
Themes
Mood
Type
When to use this quote
- indie game development
- venture capital
- marketing strategies
Key Concepts
Questions to Reflect On
- How can publishers balance risk and support?
- What structures help risk‑takers succeed?
It may underestimate market realities and resource limits.