Early Quote by Susan Estrich
“But here's my point to the LA Times. If you had a serious story to run, if you thought there was serious misconduct, you don't wait until the Thursday before the Tuesday. You run it early.”
About This Quote
Source Interview: Public Relations Advice, 2022
Journalists should publish serious stories promptly, not delay until the last moment, to maintain credibility and impact.
In simple terms: Publish important news early, not at the last minute.
Key Takeaway
Act quickly on serious news.
Themes
journalism
ethics
timeliness
Mood
urgent
professional
Type
advisory
practical
When to use this quote
- newsrooms
- crisis communication
- political reporting
- investigative journalism
Key Concepts
media strategy
public trust
Questions to Reflect On
- How do you balance speed with accuracy?
- What systems ensure timely reporting?
A Different Perspective
Pressure may lead to insufficient verification.
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