Analogies Quote by Susan Blackmore
“One of the biggest mistakes that people make when they think about memes is they try to extend on the analogy with genes. That's not how it works. It works by realizing the concept of a replicator.”
About This Quote
Source Book: The Meme Machine, 1999
Memes spread by replication, not by genetic analogy; they are ideas that copy themselves.
In simple terms: Memes copy themselves like ideas.
Focus on replication mechanisms.
Themes
Mood
Type
When to use this quote
- marketing
- education
- social media
- viral content
Key Concepts
Questions to Reflect On
- How do you design ideas to replicate?
- What limits meme spread?
Memes can be influenced by human agency, not just passive copying.