"In war, then, let your great object be……" — Sun Tzu
"In war, then, let your great object be victory, not lengthy campaigns."
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Sun Tzu
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407 Quotes by Sun Tzu
Sun Tzu has 407 quotes on this site.
A few more worth reading:
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Wait by the river long enough and the body of your enemy will float by you.
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All war is deception.
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One need not destroy one's enemy. One need only destroy his willingness to engage.
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To capture the enemy's entire army is better than to destroy it; to take intact a regiment, a company, or…
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This does not mean that the enemy is to be allowed to escape. The object is to make him believe…
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Subtle and insubstantial, the expert leaves no trace; divinely mysterious, he is inaudible. Thus he is master of his enemy's…
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He will win who, prepared himself, waits to take the enemy unprepared.
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He will win who knows when to fight and when not to fight.
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For them to perceive the advantage of defeating the enemy, they must also have their rewards.
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In the practical art of war, the best thing of all is to take the enemy's country whole and intact;…
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Confront them with annihilation, and they will then survive; plunge them into a deadly situation, and they will then live.…
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All men can see these tactics whereby I conquer, but what none can see is the strategy out of which…
See all 407 quotes by Sun Tzu »
More Campaigns Quotes
This quote is filed under Campaigns Quotes,
one of 759 quotes in that category. Here are a few more:
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When migraines briefly became a campaign issue for me, it appeared that political foes were maybe playing the gender card.
— Michele Bachmann
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I would agree that President Carter didn't live up to the expectation we all had when he came in 1976.…
— Michele Bachmann
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During the campaign for re-election, Barack Obama at least made vague references to a willingness to accept $3 trillion of…
— Bob Beauprez
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Something very significant appears to be happening in America. There is a dramatic shift in voter affinity toward the GOP,…
— Bob Beauprez
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When I met Paul Ryan 22 years ago, he was a student at Miami of Ohio volunteering on my campaign.
— John Boehner
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I don't think I would have to run a campaign that's financed like General Motors.
— John Bolton
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I'm a chairperson for 'No Kid Hungry', a campaign for poor American children.
— Jeff Bridges
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There are many elements to a campaign. Leadership is number one. Everything else is number two.
— Bertolt Brecht
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Nowadays it seems more and more like the 'business' in 'show business' is underlined, and there are campaigns, and it's…
— Jeff Bridges
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I'm not trying to get myself up a notch on the ladder by shoving somebody else down on the ladder,…
— George H. W. Bush
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If you're sick and tired of the politics of cynicism and polls and principles, come and join this campaign.
— George W. Bush
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Candidates are making lasting impressions on voters, not just primary voters, in how they campaign.
— Jeb Bush
See all 759 Campaigns Quotes »