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Apologies Quote by Stephen R. Covey

“Sincere apologies make deposits; repeated apologies interpreted as insincere make withdrawals. And the quality of the relationship reflects it.” quote by Stephen R. Covey
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““Sincere apologies make deposits; repeated apologies interpreted as insincere make withdrawals. And the quality of the relationship reflects it.””

Stephen R. Covey

About This Quote

Source Book: The 7 Habits of Highly Effective People, 1989

Sincere apologies strengthen relationships, while repeated insincere apologies damage them.

In simple terms: Genuine apologies help; fake ones hurt.

Key Takeaway

Apologize sincerely.

Themes

relationships communication trust

Mood

reflective cautious

Type

advice motivational

When to use this quote

  • personal conflicts
  • team meetings
  • customer service
  • family disputes
  • public statements

Key Concepts

apology authenticity social dynamics

Questions to Reflect On

  • When should you apologize again?
  • How can you rebuild trust after insincerity?
A Different Perspective

Repeated apologies can be perceived as manipulative.

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